Blue Delta is a luxury bespoke denim company based out of Tupelo, MS. A brand that is known for top notch quality and craftsmanship, they built a highly-profitable B2B business, with most of their revenue coming from corporate partnerships and golf outings. 

In 2024, Blue Delta set an ambitious goal to grow their online presence and DTC sales. With a dedicated celebrity following and unique value proposition, the brand was well positioned for growth – but selling 100% custom fit pants online posed unique challenges.

By the end of 2023, Instagram's algorithmic changes posed significant challenges for our client, a luxury suites hotel. Follower growth, engagement, and impressions sharply declined, putting pressure on the platform’s role in their marketing strategy. With a limited budget, the client needed a cost-effective solution to drive reach, showcase the hotel’s unique offerings, and re-establish Instagram as a valuable marketing channel.

Direct-to-consumer brand Great Jones was an early adopter of SMS marketing, but after seeing initial success on the channel list growth and revenue, results began to plateau. Through an audit and strategy development, we were able to get this important channel back on a growth trajectory.

Mecha Chocolate is a growing gourmet chocolate brand headquartered in Haddonfield, NJ. Since 2018, 624 Agency has acted as Mecha’s outsourced marketing department, supporting the brand as they have expanded their business to include two storefronts, a factory, wholesale sales and direct-to-consumer e-commerce. Our support has included a rebrand, and full-service digital marketing.  

With no in house marketing team, Wrabyn’s marketing was often an afterthought and lacked the consistency and polish they wanted to achieve. Wrabyn engaged 624 to serve as their outsourced marketing department – aligning all of their marketing under a cohesive strategy in order to set them up for growth. 

Blue Delta had the elements for social success—celebrity endorsements, a luxury product, and a unique brand story—but lacked a cohesive strategy, platform expertise, and social-first content. 624's audit-led approach revamped their content, optimized endorsements, and introduced engaging video series, elevating brand perception and driving measurable ROI.